Obi added a sitelink extension to her text ad and and wants it to show as often as possible. What’s the best way to achieve this?


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Obi added a sitelink extension to her text ad and and wants it to show as often as possible. What’s the best way to achieve this?

  • Raise her maximum cost-per-click (max. CPC)
  • Lower her maximum cost-per-click (max. CPC)
  • Add a second type of extension
  • Lower her Ad Rank

The correct answer is:

  • Raise her maximum cost-per-click (max. CPC)

 

Read more here: https://support.google.com/adwords/answer/6268626?hl=en

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