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You’re setting up a dynamic remarketing campaign for your client who sells educational products. Which best practice should you follow?

You’re setting up a dynamic remarketing campaign for your client who sells educational products. Which best practice should you follow? Use a custom feed Use the “Education” business type Include “textbooks” and “study guides” as keywords Implement the remarketing tag...
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You’re seeking an ad format to support influencing consideration for your brand. You’d also like the ad to automatically adjusts its size, appearance, and format to fit available ad spaces and better fit content users came to see.

You’re seeking an ad format to support influencing consideration for your brand. You’d also like the ad to automatically adjusts its size, appearance, and format to fit available ad spaces and better fit content users came to see. Which ad...
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You’re running a campaign for a shoe company and notice that the sales trends show many customers are adding shoes to their shopping cart, but not buying them

You’re running a campaign for a shoe company and notice that the sales trends show many customers are adding shoes to their shopping cart, but not buying them. How can you bring those customers back to actually buy the shoes?...
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Your client who sells sports shoes might choose to target a custom affinity audience if he wants to:

Your client who sells sports shoes might choose to target a custom affinity audience if he wants to: reach men, women and children of all ages who need any kind of athletic shoes sell high-end running shoes to competitive marathon...
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Your client wants to reach new parents with ads for organic baby food. What kind of targeting would you recommend?

Your client wants to reach new parents with ads for organic baby food. What kind of targeting would you recommend? In-market audiences using the “Infant & Toddler Feeding/Toddler Meals” category Managed placements Similar audiences Dynamic remarketing ...
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Your client wants to reach customers who are browsing content relevant to the company’s keywords and highly likely to buy their products.

Your client wants to reach customers who are browsing content relevant to the company’s keywords and highly likely to buy their products. You recommend using the Search Network with Display Select because the Display Option: uses keywords to target web...
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Your client wants to place image and video ads on a wide variety of websites so people will see them while browsing those sites. Which types of AdWords campaign would be best for that?

Your client wants to place image and video ads on a wide variety of websites so people will see them while browsing those sites. Which types of AdWords campaign would be best for that? Display Network only Search Network with...
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Your client Kevin works for a retailer that sells eco-friendly products. He wants to attract an audience with an established interest in his message.

Your client Kevin works for a retailer that sells eco-friendly products. He wants to attract an audience with an established interest in his message. What type of targeting would you recommend? Demographic targeting Contextual product targeting The “Green Li...
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Your client has a Mexican restaurant and wants to increase brand awareness in the local community

Your client has a Mexican restaurant and wants to increase brand awareness in the local community. What type of ad would you create to help reach your client’s goal? A text ad with a call extension on the Search Network...
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Your client Christina wants to drive traffic to her site. She has return-on-investment goals and is already using AdWords conversion tracking.

Your client Christina wants to drive traffic to her site. She has return-on-investment goals and is already using AdWords conversion tracking. Which bidding strategy would you recommend? Cost-per-view (CPV) Target return on ad spend (ROAS) Viewable cost-per-th...
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